When you think about capital campaigns, you might picture your team spending hours on research, shifting all your attention to major donors, and trudging through months of non-stop fundraising. The good news: It doesn’t have to be this way. Capital campaigns can be joyous, community-driven endeavors that rally your entire support base around a project […]
Year-end is an extremely important time for nonprofits due to the elevated generosity of the season. After all, 17-20% of the average nonprofit’s revenue is raised in December alone. That’s why a lot of nonprofits host dedicated year-end giving campaigns, complete with engaging fundraising events, online marketing blasts, and more. To maximize the success of […]
Innovations in technology have presented nonprofits with new opportunities to boost event registrations and engagement. By harnessing the power of various digital tools and platforms, your nonprofit can streamline its registration process, expand its reach, and ultimately increase event attendance. In this guide, we’ll explore several strategies for using technology to secure more registrations and […]
The importance of donor relationships is no mystery to nonprofit leaders. A strong connection between donors and nonprofits often leads to increased engagement and a greater sense of community among supporters. But how can your nonprofit focus on cultivating these connections while raising money for its cause? In this guide, we’ll explain the role fundraising […]
Giving trends in the nonprofit sector are reflecting larger economic patterns. While the total revenue raised on GivingTuesday 2023 showed a small increase compared to 2022, the number of donors dropped by 10%. This and other similar trends could be cause for concern as your donors and development team alike contend with inflation and concerns about […]
As a nonprofit professional, you know there is no one-size-fits-all approach to marketing, donor communications, or fundraising. That’s because the most effective tactics for attracting support and securing gifts depend on your specific mission, resources, and audience. Many organizations turn to donor analytics to better understand how they can refine their strategies and maximize results. […]
As a nonprofit professional, you know that every donor counts. That’s why you employ a variety of strategies, from email newsletters to fundraising events, to keep them invested in your mission. Donors give to your organization because they’re passionate and believe in your cause. However, retaining them can be challenging. According to Bloomerang, the average donor retention rate […]
Walk-a-thons are simple and affordable to organize, encourage participants to get outside, and can even engage individuals outside your school’s community. Plus, this versatile idea will work for many age levels and groups, from baseball teams to high school marching bands to general school-wide campaigns. With all these benefits, it makes sense that so many schools choose […]
Successful fundraising is all about harnessing the power of a community. Whether you’re a nonprofit raising funds to run its programs or an individual collecting donations for a personal need, crowdfunding campaigns open the door to worldwide support. Anyone who lands on your campaign page can read about your cause and donate with just a […]
A regular flow of revenue can help your organization deepen its impact and advance its mission. However, between donor acquisition and retention, your nonprofit has multiple options to bring in more donations for your mission. So, how do you know what to focus on? While acquiring new donors is an important part of any fundraising strategy, […]
FundraisingLetters.org is a project put together by Nexus Marketing and ECardWidget as a way to help individuals and organizations across the world effectively communicate with supporters. Feel free to use our fundraising letter templates for your organization.