Nonprofit Cloud (NPC) is a Salesforce product designed for nonprofit organizations, offering a suite of tools tailored to their needs. Built into the Salesforce platform core, it is compatible with other Salesforce products, apps, and integrations. For example, you might integrate it with Experience Cloud or Marketing Cloud Account Engagement (MCAE) to create personalized, interactive […]
What makes nonprofit marketing and outreach effective? Is it emotional appeals, demonstrations of your organization’s expertise, or personalized content that aligns with each donor’s interests? The answer is all of the above, but one key element is missing: demonstrating impact. Funders, from individual donors to grantmakers to corporations, want to support nonprofit organizations they know […]
Your nonprofit’s website is one of its most impactful digital marketing tools. It’s the hub for all important information about your organization and allows your supporters to get involved in a multitude of ways. However, making your website stand out from the crowd can be a tough feat. It’s the little things that make the […]
In the digital age, your small business’s customers are bound to search online to discover the next great restaurant, learn more about the trendy new cafe in town, or peruse Google reviews of local dog boarding facilities. Studies show that 75% of these customers will visit the local stores they research within 24 hours. This statistic reveals just how important […]
Corporate sponsorships are beneficial for nonprofits for various reasons, the largest of which is increased financial support for their mission. Plus, with funding from donors and sponsors, nonprofits will be able to diversify their revenue streams, resulting in a more sustainable financial future. If you’re looking for tips to secure more sponsorships for your organization, you’re in […]
Whether you’re fundraising for a new program or securing funds for your capital campaign, events are essential for nonprofit fundraising. However, with over 1.5 million nonprofit organizations registered in the U.S. alone, your organization must set itself apart from others through its events. We’ve put together this guide to help you plan a nonprofit fundraising event sure to […]
Every nonprofit professional understands how important analytics are. Whether you’re tracking donor behavior, fundraising campaign success, or the effectiveness of your marketing, analyzing your nonprofit’s data is the best way to learn how well your strategies are performing and how you can improve them. The same is true for SMS marketing. If you’re new to this marketing […]
Your membership-based organization likely leverages tools like email and social media to market your initiatives and promote your mission. While effective, these marketing strategies are standard and your supporters probably expect them. Diversifying your marketing strategies can help you reach new audiences, track helpful metrics, and engage your current membership community. Consider elevating your marketing […]
eCards are an innovative way to connect with supporters, raise funds, and market your nonprofit. With nearly limitless design options and the ability to be sent instantly, eCards are ideal for nonprofits that want to reach out to supporters in creative, memorable ways. However, eCard technology is just the initial building block. It’s up to your […]
Interactive experiences help nonprofits engage with supporters on a deeper level. These experiences encourage supporters to interact with your nonprofit actively rather than passively. For example, social media posts facilitate two-way communication between nonprofits and donors by allowing users to like or comment on posts. With its robust capabilities and the ability to access tools housed in […]
FundraisingLetters.org is a project put together by Nexus Marketing and ECardWidget as a way to help individuals and organizations across the world effectively communicate with supporters. Feel free to use our fundraising letter templates for your organization.